Valuation & Market Assessment at BBAG.Auction – powered by 3forONE

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Transparency. Experience. Information at the right time.

The valuation of a sale horse is more than a single figure.
It is the result of market knowledge, comparative data, performance information and experience.

3forONE supports BBAG.Auction as a neutral information and technology platform
to provide buyers and sellers with orientation in the international racing and auction market.


What 3forONE provides

3forONE consolidates relevant information related to auction horses and makes it
structured, comparable and accessible at any time.

This includes in particular:

  • Auction information and catalogue data

  • Racing performances and form development

  • Pedigrees and bloodlines

  • Market context and comparison opportunities

  • Supplementary information from press, news and profiles

All content serves information and orientation.
It does not replace individual judgement, but creates transparency and comparability.


Independent. Market-driven. Practice-oriented.

3forONE is neither a sales entity nor an intermediary,
but an information platform that makes the market visible.

Our strength lies in presenting information in a way that:

  • consolidates rather than fragments

  • enables comparison

  • is available at the right time

This creates a clearer view of the market —
before, during and after the auction.


Experience from within the market

The team behind 3forONE comes from practice.
We understand auctions, decision-making processes and the dynamics of the international racing market.

This experience directly shapes the structure, presentation and continuous development of the platform —
with the aim of providing orientation and building trust.


Added value for buyers and sellers

For buyers:

  • improved comparability

  • greater market overview

  • reliable decision support

For sellers:

  • transparent presentation

  • sustainable visibility

  • market presence beyond the auction moment


BBAG.Auction & 3forONE

The cooperation between BBAG.Auction and 3forONE combines
tradition, market expertise and modern technology.

Together, we enable:

  • digital auction processes

  • international reach

  • reliable information foundations


Our approach

Orientation. Comparability. Transparency.

3forONE structures information in a way that
market movements become understandable
and decisions are based on clear overview.

Information is consolidated, contextualised
and made available at the right time —
before, during and after the auction.


3forONE

Information at the right time.
Always a nose ahead.